Markup calculator
Free tool · Landed cost calculator
What does each unit cost once it lands?
Add freight, duty and fees to the supplier price and see the real cost per unit.
EXAMPLE$9.50 → $11.60 a unit
Questions
Subtract the cost from the price and divide by the cost. A part that costs $11.60 and sells for $16.82 has a markup of $5.22 ÷ $11.60 = 45%. To set a price from a markup, multiply the cost by one plus the markup.
A 50% markup adds half the cost to the cost. A $10 item sells for $15. The $5 profit is a third of the price, so a 50% markup is a 33.3% margin.
No. Markup divides the profit by the cost, margin divides it by the price, so markup is always the higher number. A 40% markup is a 28.6% margin, which is why targets set in one and prices set in the other go wrong.