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Pricing calculators

Margin, markup, landed cost, wholesale price, margin leakage, price elasticity and ROI. Each one shows its formula.

Margin calculatorEnter a cost and a price. Get the margin, the markup and the profit per unit.
Markup calculatorEnter a cost and a markup. Get the selling price and the margin it gives.
Landed cost calculatorAdd freight, duty and fees to the supplier price. Get the real cost per unit.
Wholesale price calculatorEnter your landed cost and target margin. Get the wholesale price and its markup.
Margin leakage calculatorEnter revenue, average discount and the share of lines sold below the median price. Get an estimated range of margin lost each year.
What better pricing is worth to youAnswer a few questions about your business. The estimate updates as you go.
Price elasticity of demand calculatorPlot what you sold at each price, or start from a sample. The calculator fits the curve and finds where profit peaks.